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Conversations with the Inspiring Lisa Herrera

Today we’d like to introduce you to Lisa Herrera.

Lisa, please share your story with us. How did you get to where you are today?
I started my cake journey in 2008 during a very challenging season in my life. I was a stay at home mom of 5 children, ranging from teenagers to a toddler, a child on the spectrum and one diagnosed with a rare disorder causing her to become wheelchair bound.

Watching a video one day sparked an interest in making a cake. I watched a how-to video on YouTube and created a simple little cake. This ignited a passion inside of me and I spent countless hours learning and absorbing all that I could about baking and cake decorating. First making cakes for family and friends, which helped me to eventually have a budding home-based business. What started as curiosity turned into a passion for creating edible art. During many challenging times, I found comfort in expressing myself through creating art. I think it’s fair to say, I didn’t find cake, it found me.

In 2012, my family went through the worst thing anyone possibly can. We lost my 7-year-old daughter Bella Rose suddenly. Needing to take the time to grieve the loss of my daughter, I didn’t bake another cake for over two years. After moving from Florida to Colorado for a fresh start, healing, and self-discovery, there was an innate desire to create again. Cake reentered my life when I needed it the most.

In 2015, I rebranded A Cake Come True with a rose in honor of my Bella Rose and she became the heartbeat of my business. She is what drives my passion to create beautiful memories for my clients.

This is a big part of my story and I think it’s important to share my humble beginnings. I’m not classically trained, and I haven’t interned with a famous cake designer. I started from the ground up with sheer hard work, dedication and a drive for success.

I’m so grateful for all the amazing opportunities I’ve had. From having my work published in national and international magazines to being on national television like Food Network.

I’ve been working in a custom kitchen I built in my basement for the last three years and now am going commercial and opening a storefront that will be complete in just a few months!

I can’t wait for this new chapter in my life, continuing to share my passion for this art.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Of course not! I would be lying if I said it was all gravy. So many doubts and uncertainty. Not feeling good enough. Comparison to others success. Not getting to where you want to be fast enough. Life throws curve balls and it’s hard to get back to center. I think every woman deals with this, even those not in business for themselves.

Embrace these moments. They are apart of the fabric of who we are and how we see life as well as our businesses. We are always growing and evolving. Always learning and redefining ourselves through each season of our lives. We are always a work in progress.

My advice is….nothing great comes easy. Put in the hard work. Be patient and persistent. Everyone wants to get to where they are going quickly, but it takes time. The more you work on yourself and our business, the more experience and skill you gain; which only makes what you are trying to reach that much more rewarding when you do. Never stop learning…about yourself, and about your craft.

Put yourself out there. Yes, it’s scary. Yes, it’s hard. Courage is being afraid and doing it anyway. And when I say put yourself out there, I mean put “YOURSELF”. Be authentically and uniquely you. There may be others that do what you do or offer the same services, you have something to offer that no one else can…YOU. Don’t be afraid to shine bright, because the world needs your talents.

And lastly…be kind to yourself and others. The universe will have your back.

So let’s switch gears a bit and go into A Cake Come True story. Tell us more about the business.
I specialize in luxury custom designed wedding cakes. I’m known for my bold and edgy designs. Taking a modern approach to the classic wedding cake. I pay attention to the fine details and I always go above and beyond.
My brand is centered around my daughter Bella Rose. I value the memories being made during such important life events. I’m proud to be able to help create amazing memories for my clients because those memories are sometimes all that you have left in the end. But honestly…it’s not whether I’m proud…I hope I make her proud.

Looking back on your childhood, what experiences do you feel played an important role in shaping the person you grew up to be?
I’m sure there are many women that can relate to me when I say, that my childhood was challenging to say the least. I think the biggest take away from it was, that if I wanted anything to happen in my life, I was the one who would have to do it. No one would do it for me. It taught me that challenges will always arise, but we can rise above them. I learned that I am not a prisoner of my past. It was a lesson, not a life sentence. I get to choose how my story will continue.

Contact Info:

Image Credit:
Dennis Herrera – Neos Photography

Getting in touch: VoyageDenver is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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