Today we’d like to introduce you to Amber Richman.
Amber, we appreciate you taking the time to share your story with us today. Where does your story begin?
In 2009, my brother, Austin, and I were both working other jobs and teaching yoga on the side and could barely afford to practice. We wanted saw a need for donation-based yoga and wanted to create a welcoming space that was accessible to as many people as possible. We started Cambio Yoga on the pillars of accessibility, education, and community.
We all face challenges, but looking back would you describe it as a relatively smooth road?
There are always challenges with business ownership. Covid was and still is impacting us. We had to pivot again and again. Luckily, we have a truly amazing team of people who are committed to the studio’s mission and kept finding ways to adapt. We also have a wonderful community who supported us by doing online yoga, accepting the many changes, and so on.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Cambio is a donation-based yoga studio. Our mission is to make yoga accessible to all. We work toward this goal through our donation model, by having as many classes as we can for all kinds of bodies in all stages of life, by having lots of classes at convenient times of day, by having two locations in areas that are not yoga-studio saturated, and by focusing on community, which is the heartbeat of the studio. We hear all the time how Cambio has changed people’s lives, how our teacher trainings have given them the tools for personal transformation. At the foundation of all of this is our focus on creating a welcoming, friendly space where people feel accepted.
Along the way, Austin, Cambio’s co-founder, and I have never become complacent about our own learning as yogis and yoga teachers, which has contributed to our truly top-notch, innovative teacher trainings. We love sharing what we’ve learned in a way that is based solidly in yoga and education.
We also really want to support our staff and employees, so that they can thrive. I think this has helped us to grow a strong leadership team and instructor community. They are the community stewards and are vital to our success in our mission.
I am so proud of how far we’ve come in 13.5 years. We try to keep learning, to not hold too tightly to how we’ve always done things, and this has served us well as our studio and society evolve. We went from one small space in 2009 to two locations now, with a total of six yoga spaces. Our community keeps filling the spaces, and we are so grateful. It’s not the growth that matters, it’s the question we always come back to, “Does this help us fulfill the mission to make yoga accessible to all?” This is our guiding light and I think it creates a really special yoga experience for people.
Can you share something surprising about yourself?
Austin and I are siblings, which most people who know us are aware of, but they might not know that we were the teenagers who parents told their kids to avoid. We try to do good now, perhaps to make up for the trouble we caused as kids!
Pricing:
- 90 Donation Classes Weekly
- $2500 200 hr Intensive *& Extended Teacher Trainings
- $3500 300 hr Advanced Teacher Training
- Workshop & Continuing Education Prices Vary
Contact Info:
- Website: www.cambioyoga.com
- Instagram: https://www.instagram.com/cambioyoga/
- Facebook: https://www.facebook.com/cambiostudios
Image Credits
Austin and Amber
Snowshoe Studios
Cambio Yoga