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Life and Work with Angie Lund

Today we’d like to introduce you to Angie Lund.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
My life has been filled with many different careers causing me to learn a lot about leadership and entrepreneur-ism which is why I love what I currently do as a National Business Trainer in the Salon and Spa Industry, as the owner of STAR Business Advisor where I speak and coach businesses and teams and as the co-owner of A&J Investments with my husband Jeff where we help start-up companies with funding and sometimes additional coaching to help them be successful.

School: Bachelors in Science from Minnesota State University Moorhead as an elementary education major with a minor in Psychology 1994 graduate. I put myself through school, 1st generation College degree and was inspired by my older sister Darcy who had done the same.

I taught Kindergarten and Remedial Reading in West Fargo, ND from 1994-1996 then left to run a dance company also in West Fargo, ND for 5 years, 1995-2000.

At the time, I was a high school dance team coach 1989-1998 and 2000-2004 for the award-winning state and national champions, the West Fargo, Packatahnas.

From 1998 – 2005, I was a National Dance Consultant where I wrote a book and created a tutorial dance DVD and would spend my summers traveling to different locations speaking at conferences and working with dance organizations.

This led me to become a judge for Universal Dance Association’s (UDA) National Dance Tournament that is televised on ESPN from 2005-2009.

It was during the time I was consulting that I realized I loved coaching teams and individuals on more than just dance but also on life. So, in 2004, I became a Certified Life Coach and created STAR Leadership where I would do motivational speaking for small and large organizations and individual life coaching.

As a side hustle from 2005-2007, I had a radio talk show with my sister on WDAY in Fargo, ND called Noonday with Angie and Darcy. We were breaking the all-male political mold the talk radios stations had a reputation for and began bringing in a female perspective. I resigned when I knew my family was going to be transitioning to Colorado.

In 2007, my husband’s engineering firm VEI Global was expanding from their first two locations in Fargo, ND and Fort Myers, FL. to Fort Collins, CO and we moved in 2008. At this point, my career was on hold as I got my family settled in CO but within nine months, I was on the move to create something new. (I get bored easily, can you tell). That is when I opened up Athena Salon, Spa & Wellness in 2009, right in the middle of the recession. Not knowing anything about the salon and spa industry, I had to surround myself with a mastermind of team members, mentors and coaches to teach me the ropes. I had a goal to grow the business to 7 figures and sell it within 8-10 years. Doing just that, I sold the business on January 1, 2018.

It is through the diverse experiences that I found my passion for helping business owners and teams become successful. I knew my next step was to help coach others to create successful businesses that they too could grow and someday sell, so I became certified as an Exit Planning Adviser through the Exit Planning Institute and created my speaking and coaching company, STAR Business Advisor and a small investment company with my husband. I additionally continue to work in the salon and spa industry as a National Business Trainer for Eufora International.

I am married to my high school sweetheart and have two grown sons. Tyler, 30 an engineer in Huntington Beach, CA and married to a nurse practitioner Alina. And, my other son Carter, 25 a student at CSU graduating with a double degree in architectural design and construction management in 2020. He will be getting married this July to Lynnsey, a metalsmith jeweler in Fort Collins.

My loves besides my family are friends, reading, traveling and animals.

Other points of interest, I am the youngest of five children. Three older sisters and 1 brother. We grew up with very little. My mom was a stay at home mom and my dad was a blue collar worker who had two sometimes three jobs. I remember seeing my family live paycheck to paycheck at times struggling to put food on the table. We lived in a small three-bedroom trailer home and then moved to a small three bedroom duplex as we grew. I knew that my life would be different. I knew it even when I was very little. I felt at times like I was watching someone else’s life because I knew it could not be mine forever. It is from those meager beginnings that my motivation to succeed was fueled and where I learned many of the life lessons that I now use in my speaking and coaching.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Oh… NO!

We were struggling financially growing up but beyond that, I also grew up in a highly volatile, abusive home. I had to begin working at 14 to pay my own way for clothes, etc. but I remember collecting aluminum cans as young as seven trying to make money. I was babysitting others as soon as I turned 10 years old. As I mentioned before, I felt like I should not be in that life and I started as soon as I could to try to better my situation through work.

I then had my oldest son when I was only 1 year out of high school, still only 18 (I graduated when I was 17) and had to work as well to help pay my way through college.

Paying my own way through college pushed me to do well. I graduated Magna Cum Laude which was a disappointment to me as I wanted the gold rope for Summa Cum Laude and I was .01% away from a 3.8 GPA. They would not round up. Still one of my greater disappointments! I blame it on a B I got in a golf class ;)…I still do not love golf.

Also, because I was young when I had my son, I felt I had something to prove. I had to break through the stereotypes of the unwed teenage mom. I took myself very seriously and was on a constant quest for success. I remember going to school, then work, then coming home snuggling my son and then up late at night doing homework and studying. It was a challenge for sure as my son’s dad, my high school sweetheart, was doing the same thing. We were determined to have a great life but it was not easy. My husband Jeff and I did get married when our son turned two.

My advice is to picture yourself living the life of your dreams and hold onto the vision so strongly that it drives your actions in a way that is powerful and propels you into greatness. Also, as you saw on my last question, I have had many different careers because I am a knowledge seeker. Once I learn and master something, I get bored and want to move onto the next thing. But knowledge for the sake of collecting it is a waste so seek knowledge and find a way to utilize it so that it helps you reach those dreams. My other piece of advice is to follow your heart in the directions that compel you. Do not be afraid to move on or quit when things no longer serve you. Do it quickly, do not waste time. Do not quite simply because it is hard, that is different. That would be giving up. But rather, see when you have reached the point of stagnation when you feel you might actually be going backwards, simply because you are no longer driven forward. Then, move on to something that inspires you to keep learning and growing.

 Please tell us about Your other businesses A & J Investments.
What I love now is that I have the financial wherewithal and flexibility to CHOOSE what I want to do every day.

I planned on retiring after selling my Salon and Spa but I love teaching and coaching business owners and teams. My work contracts so I can accept or turn down anything so I have that control. But, I love traveling and meeting others from across the US and Canada that have similar aspirations and dreams as I either do or once did.

As owner of Star Business Advisor I get to travel as well speaking which is a passion of mine. I love sharing a message and inspiring action in others.

As co-owner of A&J Investments, I love helping entrepreneurs. I enjoy meeting new people and helping them think big about their future. I also enjoy exploring ways they can be successful and powerful in their new business adventures.

I am most proud of my journey. Where I started, where I have been and where I reside currently. It is not lost on me that my life could look very different but I had the determination and wherewithal to succeed and push myself.

Were there people and/or experiences you had in your childhood that you feel laid the foundation for your success?
It taught me to be resourceful and resilient. I had to be creative and think outside the box. It taught me to appreciate the loves of my life, my husband and my children and not take them for granted. I wanted to give my children especially a different experience one filled with love and abundance.

Contact Info:

  • Website:
  • Address: 8111 Three Eagles Dr. Fort Collins, CO 80528
  • Phone: 701-730-3617
  • Email:
  • Instagram: angielund_co
  • Facebook: Angie Lund Eufora (biz) and personal Angie Lund
  • Other: Linkedin: Angie Lund

Image Credit:
Jeff Lund

Getting in touch: VoyageDenver is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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