Today we’d like to introduce you to Johnny Malfara.
Hi Johnny, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstories.
I had always been a music lover. Back in 2004 I heard the opening guitar riff from “unholy confessions” by Avenged Sevenfold and was like “I wanna be able to play stuff like that!” So I saved up all summer and purchased my first guitar and started teaching myself how to play using guitar tabs. Fast forward through a couple of crappy bands and I decided I wanted to try to record my guitar playing.
I bought a recording studio “kit” from my local guitar center and discovered virtual instruments. After that it was a wrap, I was writing beats constantly and started recording some of my friends. I was completely obsessed. 12 years later I’m still doing it! I opened AML in 2018 and haven’t looked back since.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Trying to make your way in a creative field is always tough. Everyone thinks you’re just chasing a pipe dream, you’re told to get a “real job” etc. It’s hard to stay focused and motivated when there is so much negativity around your choice of craft/career path.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I am a Producer/Audio Engineer primarily. I’ve recently launched my own clothing line called Knee Bone Apparel. I’d say what sets me apart from others is that I always take my time. I try to do everything right the first time and I show a large amount of respect for people’s time.
What quality or characteristic do you feel is most important to your success?
Self-discipline. I feel that’s so important when you are trying to make your own way and work for yourself. You’ve really got to hold yourself accountable when there is no one above you keeping you on track. You’ve gotta set goals for yourself and stick to the process.
- $50 an hour studio time
- Website: www.amlproductionstudio.com. & www.kneeboneapparel.com
- Instagram: @amlproductionstudio & @kneeboneapparel
- Facebook: Facebook.com/amlproductionstudio
Raes Of Light Photography