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Meet Sarah Bee of Cannabis Coven in Metro

Today we’d like to introduce you to Sarah Bee.

Sarah, please share your story with us. How did you get to where you are today?
Cannabis Coven is a vision that came to me one week after my last birthday, which was spent getting witchy at the Stanley Hotel. I was texting with a friend about how I was yearning to invent something or create something for myself, and the idea just sort of fell out of my mouth. The next day, I threw it past my boss (Christian Sederberg) and the concept made him stop in his tracks. Him being one the grandfathers of cannabis legalization and a brilliant attorney who business owners seek advice from on a daily basis, I considered his response a deal sealer and I bought my LLC within the hour.

The idea sprung from a combination of my personal beliefs and my work experience. I’ve been an event producer at multiple gigs throughout for the past decade — from political fundraisers to art openings, to comedy shows and beyond. I’ve also worked in the cannabis industry (at Vicente Sederberg, who helped draft Amendment 64, as well as 2016’s I-300 Cannabis Consumption Pilot Program) for four years now. In terms of my experience with nature-based spirituality, I still consider myself a novice, or “baby witch,” as the kids on Instagram say. That is why I called on a few friends to serve as my advisors on our Board of Boss Witches: S. Olive Sayed, Abby Jane Palmer, and Shannon Boarman.

I’ve never been religious, but the first time in my life that I felt spiritual is quite a clear memory for me. I was 14, and at Lake Powell in Utah with my family. I awoke on the roof of the houseboat at 5 am to the sound of the birds cheerfully greeting the rising sun. I grabbed my journal, crawled onto a raft which was tied to the boat, and pushed myself out onto the lake. From there, I watched the sunrise, I breathed deeply, I wrote down everything I heard, felt, saw, smelled — my actions were very intuitive. I had never felt a connection with greater power until that moment. It was like something just clicked. An environment that gorgeous and powerful definitely stirs up feelings in your soul. It was an unusually existential moment for a sassy teenager.

In my 30s, I started to realize that my own personal beliefs and private ceremonies were in line with various practices of witchcraft – meditation, setting intentions, having a relationship with the moon, homeopathic healing, and so on. As a result, I started doing research on herbs, oils, and crystals and incorporating that knowledge into my self-care and new/full moon rituals. The more my interest in this arena expanded, the more I realized the staggering amount of people in our community who honor these practices as well. Meanwhile, the use of hallucinogens has also helped me form a relationship with my surroundings in ways that help my headspace and provide clarity to my worldview. There’s no better way to connect with nature and understand the universe or yourself, then to ingest psilocybin. I’m so happy that Denver voters supported the decriminalization of mushrooms! Now, we can continue to research the benefits of microdosing on mental health.

We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Well, our launch was Sunday, May 5th, so we’re just getting things in motion. However, we had 99 people register (and about 80 people attend) our metaphysical fair in the sunshine – which blew my mind, as I was shooting for 50. I feel that’s extremely successful for a company that was only conceived two months before its launch. Things started to snowball rather quickly once I started promoting. Multiple people reached out to thank us for what we’re trying to do. I received a lot of praise and encouragement from complete strangers, which was incredibly inspiring. Meanwhile, multiple friends of mine mentioned the “buzz” about what I was trying to create – I’m not sure whether that was intended to be a play on words, or if it was just fate. A little Column A, a little Column B, I suppose. I felt reassured that this idea of mine actually had merit, not to mention an audience who was energetic, friendly, and eager to get to learn and get involved.

My current struggle since the introductory event — much like any event — is learning what I could do better next time and implementing those changes, re-configuring our vision and class/gathering schedule based on the feedback I received from our guests, and making the time to finalize my business plan when I’m not at my full-time job. I’ve quickly realized that there are so many moving parts when trying to start a business (and doing so legitimately) that it’s hard to figure out in which order to do things. As a creative, right-brained soul, I needed to take certain steps to make my vision a reality, and now dive back into the left-brained, type A, business plan part of things.

So, as you know, we’re impressed with Cannabis Coven – tell our readers more, for example, what you’re most proud of and what sets you apart from others.
Cannabis Coven produces community gatherings and educational events that allow people to discover and empower their higher self through practices steeped in the tradition of witchcraft. We honor nature and oneness and, through the use of sacred herbs, oils, and flowers, uphold human’s harmonious connection with the Earth and the Cosmos. We provide an inclusive, cannabis-friendly, safe space for followers to connect with others who share their beliefs and want to learn more about the many facets of various nature-based spiritual practices. Through these collaborative events, attendees hone their craft, and new age entrepreneurs are able to promote their service and reach a broader audience.

We welcome all belief systems and all levels of knowledge — from newcomers to those who dance around the fire — to immerse yourself in an inclusive, welcoming, and modern movement. You will learn that sophisticated practices aren’t required in order to be in sync with the elements, set your intentions, and express your inner spirituality outwardly.

Cannabis Coven isn’t just a place to consume cannabis and learn about spiritual traditions, principles, and ceremonies; our goal is to lift up and expand the reach of fellow female entrepreneurs. Our events provide you with a vessel to practice your craft, demonstrate your skill set, and develop your business through cross-promotion, networking, and introduction to prospective clientele. We envision an environment where the matriarchy is in charge – from our Proprietor to our Educators, to our Board of Boss Witches. All walks of life are welcome, but women lead the pack.

Our team sees ourselves as advocates and activists, and we plan to use our platform to promote social justice and the causes near and dear to us. We donate 10% of the profits from our events to organizations we want to support, such as Same Cafe, Farm to Prison, and Planned Parenthood (and many more to come). We’re all about helping others grow. Plus you get back what you put into the world.

Where do you see your industry going over the next 5-10 years? Any big shifts, changes, trends, etc?
In terms of the cannabis world, Denver needs to get cannabis consumption figured out. We worked so hard on the 2016 initiative, yet the final regulations set by the city council and the social use the task force (practically unrecognizable when compared to the language approved by voters) has made it nearly impossible for someone to open a social use venue. (I must immediately follow that critique with a shout-out to the efforts of Councilwoman Kendra Black.) The whole point of this initiative was to create private places for cannabis use, so it’s not happening in public spaces (specifically in front of children). Many patients and the elderly can’t legally medicate because of their living situations, and tourists who come to Colorado to partake can’t legally consume in their hotels or other venues. People are practically forced to smoke on the streets – the opposite of the goal with legalization.

When it comes to witchy women and men, the trend of finding your power seems to be taking off. I think we’ll be able to slowly squash the stigmas related to witchcraft – much like cannabis legalization has been doing for “pot.” The more something is seen regularly and becomes more understood, the conception of that thing being controversial slowly dissipates. I think we’re in the middle of a modern movement where more and more people are seeking alternatives to religion, to medication, to the lifestyles that our parents, society, the media have pushed at us our whole lives. For me, the most exciting part is being able to pick and choose which rituals, beliefs, and experiences I relate to and piece them together to construct my own personal method of practicing spirituality – a pinch of this, a splash of that. This is why we welcome all belief systems and levels of knowledge/familiarity: so we can learn together, and carve out our own paths for this journey we call life. Why devote yourself to one belief system when you can choose your own adventure?


  • Welcome to all genders
  • On average $20-$30, and include all materials
  • 2-3 hours long
  • Hands-on, and you leave with a token and ritual to practice on your own
  • We also produce gatherings which range from $10-$20 and include complimentary services from practitioners

Contact Info:

Getting in touch: VoyageDenver is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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