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Meet Carly Kesner of Silk Skin Studio in West Denver

Today we’d like to introduce you to Carly Kesner.

Carly, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
After graduating from the College of International Esthetics, I began working for the European Wax Center. I quickly progressed to the trainer and manager. I left the industry for quite a few years but after realizing that’s where my heart really is, I opened up Silk Skin Studio. I was given a great opportunity with getting space in the Beauty Collective so it has been home ever since.

Has it been a smooth road?
No! But is building a business ever really “smooth”? I don’t think so. Working at a franchise means clients are constantly funneled to you so building your books through that vessel is definitely easier than going at it alone. Life happens. That, in turn, affects your clients which then affects your business. Jobs get lost, people move, financial hardships happen. You can never get complacent. I’ve learned to always be looking for new services to offer and clients to bring in. It’s an ever revolving door. Being a one-woman show means nothing but straight hustling. The biggest obstacle is marketing. Social media is huge these days but what do I post when the bulk of my business is men and women’s Brazilians? That’s hard to present in photo form. I worked with a local photographer to get some great clean content but I also want people to feel they can relate to my business. I don’t want to only supply staged content. For advertising, you name it I’ve tried it. Walking around neighborhoods with door hangers to coupons to Groupons. I’ve invested money in totally failed ads with no return to then actually seeing return through free posts on local Facebook groups. I am still not even close to where I want to be. Business ownership is not for the faint of heart but I know the grind will be worth it.

So, as you know, we’re impressed with Silk Skin Studio – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
Silk Skin Studio offers waxing, chemical peel, and personalized facial services. I specialize in Brazilian waxing and since I truly believe waxing is for everyone, I take pride in offering full body waxing services for ALL genders. I have a passion for building lasting relationships with my clients and providing the best service possible. Facials and chemical peels have become increasingly popular in the studio because I customize them to each individual. Everyone’s skin is different so I like to identify each client’s skin type, current conditions, and overall goals. Once these are identified, I am able to create a catered and unique service as well as establish a plan to treat any issues and achieve those established goals.

Let’s touch on your thoughts about our city – what do you like the most and least?
I love Denver because it is vibrant and always evolving. This is a hub for young professionals and everything up-and-coming. I think the thing I like least is the increased cost of living and how hard it is for people to sustain living in this expensive market.

Contact Info:

Image Credit:
Rebecca Slaughter

Getting in touch: VoyageDenver is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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