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Meet Marissa Orchard of The Orchard in Fort Collins

Today we’d like to introduce you to Marissa Orchard.

Marissa, before we jump into specific questions, why don’t you give us some details about you and your story.
I went to massage school with the intent of putting me through a four-year degree. I really fell in love with natural health and wellness through my education, and I started my massage business right out of massage school. It’s called Under Pressure Therapeutics, and I had started it more to be a hobby type of business, not a “real” business. As I grew my network, it rapidly became my full-time job, allowing me the freedom that I wanted in a job.

About a year into practicing massage on my own, I decided that I wanted to hire an associate in the next five years and open a whole natural health center in ten. Two years later, I hired my first person, and have continued to grow my team. In year five, I had the opportunity to open my center, called The Orchard, where I rent spaces to other natural health practitioners.

My dream was to have the whole building and offer classes, workshops, and other modalities that help balance the Mind, Body, and Spirit. In 2017, I expanded my center into the upstairs of my building, allowing me to add more practitioners. In 2018, I expanded into the basement, opening up the largest Salt Cave in Fort Collins, and creating a welcoming yoga space. In 2019, I took over the FoCo Yoga Coop to fill the yoga room with all of the fun things I wanted to bring into my Center. The Salt Cave is a beautiful experience, with 6,300 lbs of pink Himalayan salt that you relax in, away from the outside world.

Nowadays, I don’t do so much of the massaging–I have five very talented LMTs who take care of Under Pressure Therapeutics. I get to focus on bringing in events and workshops, managing the center, and my Life and Business Coaching, which truly brings me great joy.

Has it been a smooth road?
There are always struggles. Which risks to take? When you do take a risk that isn’t seemingly panning out, what do you do? There have been a lot of lessons in the last decade, and I’m happy with how I’ve overcome my trials. Some of the struggles include hiring reliable and talented massage therapists, renting to people who are truly a good fit for the community, getting thorough systems in place to help with efficiency, and little things, like realizing how many times you’ll have to replace a printer or vacuum or how expensive business internet is. The big trick is always tweaking, not freaking whenever something isn’t working.

So let’s switch gears a bit and go into The Orchard story. Tell us more about your practice.
Under Pressure, Therapeutics specializes in Deep Tissue Massage. We bill insurance for car accidents and worker’s comp cases. We see a lot of post-injury and post-operation clientele. We love working with athletes, which is great when CSU athletes come in. We deliver great, functional massages for rehabilitative purposes. Sometimes, we do believe that part of rehab is taking a nice, relaxing massage on occasion. We also believe that prenatal services is part of that recovery, because when you’re pregnant, you’re basically going through about nine months of injuries, and then after you have the baby, it’s about another 9-15 months of recovery and new injuries.

The FoCo Yoga Coop is a place for individual teachers to come and offer whatever type of class they want, within reason. The teacher is the member, and they’re responsible for their classes, offerings, and students. It’s a great model for people who want to work for themselves but don’t want to commit to owning a whole studio themselves.

The Orchard is the place to go for natural health and wellness to balance the Mind, Body, and Spirit. With massage, acupuncture, naturopathic medicine, nutritional therapy, health coaching, life coaching, counseling, and the Salt Cave, we have something for everyone.

Marissa Kae Coaching is my passion, where I get to help people realize their potential and make plans to get them where they want to be. Many of my clients and I end up focusing on spiritual happiness because I attract individuals who were raised in very structured, organized religions that the client no longer identifies with for various reasons. Spiritual happiness affects all other aspects of life, including your business and career, relationships with family and friends, and of course, your own shadows.

How do you think the industry will change over the next decade?
I see Massage Therapy and Natural and “alternative” health becoming more mainstream. People are realizing more now that if they do what they can to prevent health issues and establish healthy habits, that goes a lot longer than waiting until you’re sick to get fixed. More people are hiring coaches to help them see their desires from a bird’s eye view and help them stay on track for the bigger picture. Unique health treatments are becoming bigger and people are realizing that, while the FDA helps the public in so many ways, just because the FDA doesn’t approve of something as a viable treatment doesn’t mean it’s not a viable treatment.

I would love to see the value for massage increase, simply because the cost of massages hasn’t kept up with inflation. In 2000, the average cost for a massage was about $60 and based on inflation alone, the low end should be in the neighborhood of $85 for an hour. But many places are still charging around $70 because that’s what people think the public is willing to pay for it.

Pricing:

  • Massage $80 per hour plus add-ons available
  • Salt Cave $45 (New Clients can try for $30)
  • Coaching Discovery Session FREE
  • Yoga Coop Fees $95-$650/month

Contact Info:


Image Credit:
Debi Rae Photography

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