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Meet Trailblazer Erica Carrico

Today we’d like to introduce you to Erica Carrico.

Erica, can you briefly walk us through your story – how you started and how you got to where you are today.
I’ve always been one to follow my heart and it’s taken me on some incredibly beautiful, and sometimes frightening adventures all around the world. After graduating from university when everyone else was starting their careers, I took off backpacking around Europe by myself.

When my friends were getting married and having babies, I was selling everything to move to Australia. Turning 30 and everyone around me was getting promoted, I quit my job to backpack around the world for a year.

While most of my friends married their high school or college sweethearts, I married a man from a foreign country. When I heard the words ‘yes, it’s cancer’ with two small children at home, rather than being paralyzed with fear, I surrendered my heart, went on a raw yet beautiful spiritual journey, and finally learned to truly love myself.

Do I feel fear? Absolutely. But I don’t believe we should allow ourselves to be paralyzed by it. Otherwise, nothing amazing would ever be achieved – dreams would never come to fruition!

There was, however, one time I sadly let fear take the lead. After graduating from university I had absolutely no idea what I wanted to do with my life. I spent 4 years in and out of jobs thinking one day I would wake up and my purpose would simply “appear”. Surprise – that didn’t happen! So, I decided to just pick a career because I felt society’s pressure of that’s what I should be doing.

Fast forward five years – even though I was pretty successful in corporate recruitment, I knew deep down it was NOT FOR ME. I was living a lie. For a long period of my life, I was telling my heart to “shush… be grateful for what you have.”

I felt insane for not loving my life. I was living in Australia, working for a top international recruitment agency, entertaining clients in 5-star restaurants, and earning more money than I needed. But here’s the thing – I wasn’t just unhappy – I WAS MISERABLE.

I was so stressed out and sobbing into my pillow every Sunday night because I knew Monday was coming. Why? Because… I was not living my purpose. I was not living my truth, and I knew it. There was no greater meaning behind my career.

What was I supposed to do though? I was in my 30’s. How on earth could I start over in something new especially when I had worked so hard to get to where I was. And then, I remember telling my husband one night “my career is literally destroying my soul.”

THAT WAS IT. Something had to change. I deserved better. I decided my life meant more to me and I wasn’t going to settle any longer.

So, I took a leap of faith, invested in myself by hiring a life coach, and that’s when everything changed. Within one year of launching my coaching business, I was nominated for the Beautiful You Emerging Coach of the Year award, I’d been featured in over 15 media publications, was being invited to speak internationally, and was fully booked with a 2-month waitlist.

I had more than doubled my salary, and was able to leave my soul-destroying corporate career! Being able to turn in my resignation, knowing I was stepping into ultimate freedom was the most incredible feeling ever!

My family was able to move back to Colorado, I finally could work the hours I wanted to work, not feel guilty about taking sick days off with my kids, spend summers traveling and at the pool with my kids, and my most favorite part… is I get to travel internationally and not worry about having to take any time off work.

I fill my days with soul-aligned clients and life-changing conversations, speaking on stages I used to only dream of speaking on, traveling to retreats, spiritual festivals, and other powerful in-person conferences and events.

Within two years, I had created the life of MY dreams and had stopped living a life based on how I felt I “should” be living.

We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Definitely not easy. It took me about 15 years to figure out what I really wanted to do with my life, and the reason being, I was so focused on looking everywhere outside of myself, that I never took the time to turn inwards. I literally searched the world (over 50 countries) trying to find myself. Nothing could hold my attention for long – a job, a boyfriend, a city, you name it – I left it (over and over and over again).⁠⠀

I was burnt out in my career and in my life (my to-do list exhausted me).⁠⠀

I knew anxiety and depression-like no other. ⁠⠀

I warmed up in the morning with coffee and cooled down at night with wine.⠀

I used food as a way to fill myself up and make me “feel good” (hello Ben & Jerry’s). ⁠⠀

My life looked pretty fabulous on the outside, but I was pretty miserable, lost, and alone on the inside.⁠⠀

Once I turned within and figured out what my heart and soul wanted, I…

Launched a super successful international coaching business and QUIT MY 9-5⁠.⠀

Earn more money than ever before⁠.⠀

Travel the world speaking and holding workshops. ⁠⠀

Found my tribe – my sacred sisters who finally “get me”.⁠⠀

Healed my unhealthy relationship with food and fell in love with ME.⁠⠀

Am the healthiest I’ve ever been and look better at 38 than I did at 23.⁠

Feel complete after a lifetime of feeling restless and lost, and it’s pretty amazing.⁠⠀

Now, it’s my mission to help heal what needs to be healed on this earth by guiding other lightworkers to wake up – to find their purpose, so they can spread their own love and light into the world in their own unique way.⁠⠀

My advice to anyone starting out on their journey is to look within. Figure out what you really love to do, what lights you up and sets your soul on fire? What are you naturally gifted at? What are your strengths? And find a way to combine those in order to create value in the world, or make an impact in your own beautiful way. The answers are always within and aligned with what you really love, and never in the “shoulds”. Ask yourself when you’re making a big decision: “is this something I REALLY want to do? Is it a hell yes? Or is it something that’s safe, comfortable, or something I feel I “should” be doing?

We’d love to hear more about your work.
I’m an International Life Purpose and Business Coach for professionals who feel trapped in the wrong career. I guide my clients OUT of meaningless careers INTO a career or business of their dreams. One that unveils their true purpose so they can finally earn a living doing what they absolutely love… what they were put on earth to do.

It’s my mission to help heal what needs to be healed on this earth by guiding other lightworkers to wake up – to find their purpose, so they can spread their own love and light into the world in their own unique way.⁠ My vision is to guide 1Million people to awaken their purpose.

We’re interested to hear your thoughts on female leadership – in particular, what do you feel are the biggest barriers or obstacles?
I spent seven years working in corporate recruitment in Denver, and in Sydney Australia. I worked on all-male teams, and most of my clients were also males as I recruited Sales & Marketing within the investment banking industry. I’d say the biggest barrier I personally faced, and the barrier I see my female clients facing in the corporate world is the constant feeling of needing to prove ourselves. In order to do so, we work harder, longer, and burn ourselves out.

As I’ve walked my own personal journey, I’ve done quite a bit of studying on the Divine Feminine. Women have been shut down for centuries, however, I truly believe we’re at a point in time where things are massively shifting and it’s an incredibly exciting time to be on this earth!

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Image Credit:
Roxanne Stone Photography, Fi Mims Photography, Emma Wiseman Photography, Ronnie Lee Hill Photography

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