Today we’d like to introduce you to Mark Babcock. Them and their team share their story with us below:
5 years ago, the idea of Living in Colorado was born. The principle was simple: to help young people overcome the soft skill barriers by giving them the resources, encouragement, and self-confidence needed to move on. The goal, at the time, was lofty, and few people were prepared to take on such a project. Owner, Mark, however, wasn’t prepared to let the idea go, settling on Colorado flags as the main selling point of the business.
Before long, Living Colorado was established as a ‘shop’ in a garden shed – the first custom Colorado flags were in the making. A CNC laser was introduced to production. The result was a line of custom wood-burned signs and custom-burned flags, of which design has been continuously improved upon to this day, making the burnt Colorado flag the company’s flagship product. Enter Jazz, a young man who was taking one of Mark’s construction classes. Mark recognized the potential of a great leader in Jazz and was faced with either hiring him as a future manager or losing him to another company.
So, the decision was made to expand Living Colorado for the first time. Innovation and development have been constant, with many new products, such as epoxy resin tables and outdoor propane fire pits, having been introduced to Living Colorado’s ever-growing and improving line of customized products. During this expansion, Build Strong of Colorado, a Colorado-based construction academy, graciously donated a workspace for the use of Living Colorado.
There they have been creating their unique products and making futures look brighter since July 11, 2022. Owner, Mark, has stated that he is doing his job when his employees move on from his business. However, he realizes that he and his management team will always be training new employees, which will of course affect business, but there are no hands more capable of creating greater than those that are believed in.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Yes and No. I come from a background in construction where word of mouth is passed on from one customer to the next. Now, with Living Colorado Ltd, I have been relearning that word of mouth is through social media and the internet. It is a daunting task, especially for someone new to online business. We have been trying and constantly learning, but I will be honest.
There are times I have to read articles just to try and understand words from articles on internet marketing. I find days where I have to remind myself that although the internet is fast it takes time for a new business to show up. Cash flow is also always a concern, as a small business owner you put your heart and soul and all of your savings into your passion, and as you work and wait, you pray for the day Google catches up to you.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
This is a tough question. I think over the years my passion for people has stood out more than anything. Living in Colorado was formed because I saw a need for people. I love our product and enjoy seeing an idea turned into a reality, But as much as I love creating, there is nothing like seeing a person who has been struggling for any number of reasons, succeed. When past students or employees come back and thank me, I have no words that can describe it
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you.
I don’t know the answer to this question. I work too hard to have time to consider any success lucky, and usually, anything bad that has happened is because of a mistake I made.