Community Highlights: Meet Lauren Howe

Today, we’d like to introduce you to Lauren Howe.

Hi Lauren, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
Founded in 2018, The Social Block has seen monumental growth and success since its inception. The Social Block has successfully managed and grown corporate, independent, and influencer accounts.

The Social Block specializes in digital and social media marketing services at a price that is accessible for all, with discounts for small businesses and nonprofits and standard rates that are less than a third of traditional local agencies.

The Social Block has seen great success for its clients, starting a variety of accounts from ground zero and building to upwards of 10k followers. Start your company’s marketing journey today by reaching out.

Can you talk to us about the challenges and lessons you’ve learned? Looking back, would you say it’s been easy or smooth in retrospect?
The COVID-19 pandemic significantly impacted the marketing landscape.

The surge in businesses pivoting to online operations created a heightened demand for marketing agency support. We saw an opportunity to provide genuine value to small and mid-sized businesses and non-profit organizations during this critical time. By adjusting our pricing structure to be more accessible, we were able to effectively serve the businesses that needed this support the most.

Establishing a client base can be challenging for a new agency, particularly due to the lack of established case studies or substantial review history. To address this, we developed a strong portfolio showcasing the quality of our work. Additionally, we offered introductory rates to demonstrate our capabilities and build trust with potential clients.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
The Social Block (www.thesocialblock.com) is a Denver-based digital marketing agency that provides content and digital marketing, search engine optimization (SEO), and social media services.

The Social Block is set apart from its competitors by its transparency and quality of work. Rated five stars on Google, The Social Block has served a wide range of happy clients over the years! The Social Block promotes transparency by choosing not to use vanity metrics that other agencies use to show the work’s value.

We want to encourage anyone vetting digital marketing agencies to do thorough research before selecting a company. Ask if they have experience in your field or can show you any case studies. We also recommend paying attention to their response time.

Do weeks go by in between phone calls? Is the proposal late by several days? Do they answer all of your questions when they respond via email, or only some of them? Pay attention to their communication style to determine if it is a good fit for your business.

Can you share something surprising about yourself?
People who know me or my work might not know that I love spending my time outdoors with my two dogs! I love hiking, camping, rollerblading, exploring new areas, and snowboarding.

Pricing:

• Nonprofits receive 50% off all program rates
• Small businesses receive 50% off all program rates

Contact Info:

• Website: www.thesocialblock.com
• Instagram: https://www.instagram.com/thesocialblock/
• Linkedin: https://www.linkedin.com/company/the-social-block/

Image Credits
The Social Block (www.thesocialblock.com)