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Exploring Life & Business with Rhiannon McVey of Manzi Marketing

Today we’d like to introduce you to Rhiannon McVey.

Hi Rhiannon, please kick things off for us with an introduction to yourself and your story.
My story doesn’t begin with a passion for entreprenuership or marketing like other business owners probably have experienced. I didn’t realize how much I loved the digital space until I was in college getting a completely different degree.

My introduction to social media began in my small, studio apartment my freshman year of college. I was missing home, feeling alone, and needed a way to connect with my community while also being creative. I decided to start a blog where I wrote about my thoughts, shared things I was learning about being on my own, and occasionally documenting my outfits and posting them online. As time went on, that blog turned into a lifestyle brand called “Peace and Blessings”, and I still use that phrase often when I’m saying goodbye to my close friends.

A small blog turned into social media platforms, a YouTube channel, and a love for all things social. I was obsessed with creating graphics, learning how to get my posts in front of more eyes, and exploring my web design capabilities. As college came to a close, I had helped many others start their own websites and answer social media questions while also “influencing” my followers and peers on whatever felt relevant for me to post that day. After college, I decided I needed to make a choice between my degree, and my passion for the digital footprint – as I’m sure you can tell, the digital footprint won that battle. After a short time in my degree’s field, I resigned, packed my bags, and started my own company that still stands today – Manzi Marketing.

In its beginning stages, I simply played the role of Social Media Freelancer for most brands I worked with. I helped other women specifically get their ideas online. As the years went on I taught myself paid advertising, Google Analytics, SEO tactics, basic graphic design, and brand strategy building. Today I wear many hats for my clients, but my favorite, and my specialty, is Digital Marketing Strategy and Paid Advertising. It brings me great joy to help all industries increase their own digital footprint and thrive in a competitive digital space. I’m very happy to be doing this for other brands, and I love seeing how Manzi Marketing has grown.

We all face challenges, but looking back would you describe it as a relatively smooth road?
I’m sure the more compelling answer is “no”, but honestly, it hasn’t been a huge struggle. I stepped into the digital world when it was still fresh and new, so I got to learn and grow alongside most of the platforms I work within. That dynamic has made me feel like a veteran in a space where so many people are trying to get their foot in the door. I did struggle internally with being a “yes” girl at first because I simply wanted to get business to seem “legit”. Now I’ve learned that as a business owner, I’m allowed to be picky and choose to work with clients who align with my values and my brand.

As you know, we’re big fans of Manzi Marketing. For our readers who might not be as familiar what can you tell them about the brand?
Manzi Marketing is a full-service Digital Marketing Agency working to help small businesses and entrepreneurs around the United States expand their digital footprint. While we offer all digital marketing services, we specialize in Social Media Strategy and Paid Advertising on social platforms. A few services we offer include brand enhancement consultations, Google Search Ads, Social Copywriting and Scheduling, and more.

Manzi Marketing works on an a-la-carte basis and designs custom packages for every client. While our services never change, we aim to provide each client with a custom package so all goals are met without wasting money. Only pay for what you NEED. Marketing is so personal to each brand, that it’s nearly impossible to provide package options without truly knowing the client, and we aim to avoid cookie-cutter solutions.

I’m most proud of Manzi Marketing’s skill growth over the past year. With COVID changing the world as we know it, being able to learn quickly was key. Since 2020 we’ve expanded our services beyond organic Social Media and are excited to be offering higher quality marketing solutions in 2021.

Manzi Marketing is offering a FREE consultation to any businesses that want to get started on their digital journey, and we’re excited to chat with you!

Are there any books, apps, podcasts or blogs that help you do your best?
Asana and Canva are life savers for me, and I’m sure many other business owners! I thrive off of organization and Asana gives me the ability to keep all projects and clients organized.

Pricing:

  • Initial Marketing Consultation: FREE
  • Consultation Rate for businesses: $150/hr
  • Social Media Audit: $150
  • Social Media Custom Content: $350/month

Contact Info:


Image Credits

Photographer: Zach Smith/Oswego Creative

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