Exploring Life & Business with Taiane Bozzay of Made by Hand Cakes

Today we’d like to introduce you to Taiane Bozzay.

Hi Taiane, so excited to have you with us today. What can you tell us about your story?
I’m passionate about food and crafts. I graduated in agribusiness engineering and worked in Brazil as a production engineer at an Italian food company for two years. It was an amazing experience but ultimately I decided to move from Brazil to the USA.

The culture shock was huge especially in relation to food. I quickly started to miss the fresh, artisanal, “made by hand” food I grew up with in Brazil. I missed “true food” because I felt like the meals accessible to me were overly processed, sweetened, and artificial. So I started to spend more time cooking and baking, which have always been my favorite hobby.

In 2021 on my husband’s birthday I baked him a cake and it was a hit! People told me I should start selling my cakes. I thought it was a crazy idea, but the concept was exciting to me. I decided to dedicate myself to professional cake courses and experimenting with flavors and designs.

I love modern, minimalist and delicate cakes. Minimalist design is about prioritizing the essential; instead of losing focus with many components, I focus on a few quality features to make a perfect accent – achieving a pure form of elegance for every kind of celebration.

To stay consistent with my childhood upbringing in Brazil, I make all cakes from scratch with true ingredients. It’s been an exciting journey and I love what I do!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
When I started my cake business I thought that I just needed to focus on making delicious and beautiful cakes to be successful. I was wrong!

Just like other entrepreneurs, I had to learn (and I am still learning) about marketing, sales, building relationships with customers and so much more. Some weeks I spend more time on administrative tasks than baking.

It’s tempting to negotiate on price with potential customers just to get one more sale, but I’ve had to learn to accept that I can’t appeal to every customer. Our cakes are made from scratch with high-quality ingredients and I like to spend time getting the details of each cake just right. If I compromise on price, I risk lowering my quality. It frustrates me sometimes, but I continue to remind myself to stay authentic to my values and brand.

Thanks – so what else should our readers know about Made by hand cakes?
We’re an online cake shop serving the Denver, Colorado area specializing in custom, modern cakes and elegant sweets. Our cakes are made from scratch for every order with quality products and no preservatives or artificial flavorings.

Flavor is extremely important to us, so to ensure that we are delivering the best for you, we make our cake components in-house; from the sponge, fillings and jam to frosting. We prioritize balance and harmonious flavors. Cakes are coated with silky Swiss Merengue Buttercream. Our recipe has much lower sugar and butter content compared to other buttercreams (e.g. American buttercream), which makes our cakes less sweet and more flavor-driven.

Food is first enjoyed with our eyes, so we make your cake as beautiful as it is delicious. We specialize in modern, minimalist and delicate designs. We love clean lines and balance. We believe less is more when done correctly.

Your time is valuable–we make it easy for you to discover the perfect cake for your next occasion. We’ve crafted trendy options for you to choose from.

However, you can also provide us with your desired cake theme and we’ll create our modern interpretation. Our cakes are perfect for all occasions; Women’s Birthdays, Children’s Birthdays, Men’s Birthdays, baby showers, gender reveal, weddings and more.

Where we are in life is often partly because of others. Who/what else deserves credit for how your story turned out?
Madebyhandcakes would definitely not exist without my husband’s support. I’m the one who bakes all the cakes (for now), but I always like to say “we” because a business goes much further than only making the product and I know I am not alone in this. He helps with deliveries, financial and business advice, shopping when I am busy and manages our website.

Contact Info:

• Website: madebyhandcakes.com
• Instagram: www.instagram.com/madebyhandcakes