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Inspiring Conversations with Candice Noguera of Bookkeeping & CFO Solutions 5280

Today we’d like to introduce you to Candice Noguera.

Hi Candice, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
Bookkeeping runs deep in my veins, a legacy shaped by my grandparents, who raised me amidst the hustle of their motorcycle businesses in Denver. My grandmother expertly handled the bookkeeping, and I have vivid memories of counting stacks of cash—long before credit cards became the norm—and diligently adding up items on the register. This early exposure made choosing my major in accounting a no-brainer.

I navigated my way through both my bachelor’s and master’s degrees in accounting while juggling a full-time corporate job and raising a young child. Starting from the ground up, I worked my way to a Director-level position. However, after the birth of my daughter 18 years ago, I realized the corporate world didn’t align with the life I envisioned. This prompted me to take a leap of faith and launch my own business, focusing on the accounting needs of small enterprises.

For many years, it was a solo venture, with me referring out excess work as needed. Then, while teaching a part-time course on bookkeeping for small businesses, a light bulb went off. I saw an opportunity to expand my firm by building a team that could provide quality service while promoting a healthy work-life balance for everyone involved. That was seven years ago, and today, I’m proud to say our team has grown to eight dedicated professionals. This journey has not only fulfilled my passion for bookkeeping but also allowed me to create a supportive environment for my staff, embodying the very values my grandparents instilled in me.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The journey to entrepreneurship is rarely a smooth one, and mine has been no exception. After launching my firm, I faced significant personal hardships, including a devastating breakup that left me with nothing and forced me to rebuild from the ground up. Just when I thought I had found my footing, I became a victim of a violent crime, yet I had to muster the strength to wake up the next day and teach a full day of bookkeeping to adults.

I’ve had to start over countless times, but it’s that resilience that has ultimately fueled my success. Each challenge I’ve encountered has reinforced my determination and deepened my understanding of the work I do. I am grateful for these experiences; they’ve not only made me stronger but also better equipped to serve my clients and lead my team. The lessons learned through adversity have been invaluable, shaping me into the entrepreneur I am today.

Alright, so let’s switch gears a bit and talk business. What should we know?
At our boutique bookkeeping and fractional CFO firm, we specialize in transforming overwhelmed clients into confident financial decision-makers, enabling them to achieve their business goals. With over 20 years of experience in small business financial management, we are your go-to experts for navigating the complexities of finances.

Our mission is to empower businesses by enhancing their understanding of financial matters, paving the way for sustainable growth. We strive to alleviate the stress associated with financial management, guiding our clients towards a clear and comprehensive view of their financial landscape.

Recognizing that each business is unique, we customize our services to meet the specific needs of our clients. Our extensive range of offerings covers all essential accounting functions, including full-cycle bookkeeping, vendor and bill pay management, customer invoicing and collections, financial statement preparation, lender package development, cash flow management, budgeting and forecasting, payroll, and sales tax compliance. With us, you can focus on what you do best—growing your business—while we handle the financial intricacies.

Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
At our firm, we understand that comprehensive financial support often extends beyond bookkeeping and CFO services. That’s why we rely heavily on our network of referral partners to provide our clients with a wide range of additional services.

We collaborate closely with banks, financial advisors, lenders, business insurance brokers, health insurance brokers, and tax firms to ensure our clients have access to the resources they need. This symbiotic relationship allows us to refer clients to trusted experts in various fields, enhancing the overall service we provide.

Our referral business thrives on mutual trust and collaboration, enabling us to create a seamless experience for our clients. By working together with these partners, we can ensure that every aspect of our clients’ financial needs is addressed, allowing them to focus on what they do best—growing their businesses.

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Image Credits
Allie Welner

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