Jen Hosey shared their story and experiences with us recently and you can find our conversation below.
Good morning Jen, we’re so happy to have you here with us and we’d love to explore your story and how you think about life and legacy and so much more. So let’s start with a question we often ask: What is a normal day like for you right now?
A typical day for me starts early with my two kids and husband. Mornings are about getting everyone fed, dressed, and out the door for school and daycare. Once that’s handled, my workday depends on where I’m most needed. Some days I’m on site at a staging or at our warehouse overseeing installs and inventory. Other days I’m in the office managing client calls, placing inventory orders, coordinating logistics, and problem-solving with my team.
Throughout the day I’m in constant communication with my office manager and staging manager to keep projects moving smoothly. In the afternoon I switch back into mom mode for school pickup and the evening routine, and once the kids are settled I review staging photos, follow up with clients, and plan next steps for active projects. It’s a blend of leadership, logistics, and family life, and I’m constantly refining how to do all three well.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Jen, the founder of Times Ten Design, a Denver-based home staging company that blends strategic staging with design-forward interiors that are meant to photograph beautifully and stop people mid-scroll. After spending more than a decade in real estate, I saw a clear gap between traditional staging and spaces that actually excite buyers online. We don’t just stage homes to look occupied. We design them to feel aspirational, elevated, and market-ready both in person and on Instagram.
Times Ten Design started small and grew quickly because we approach staging as a business tool, not just a design service. Every decision we make, from furniture selection to layout and styling, is intentional and market-driven. Our goal is always the same: to highlight a home’s potential and help sellers and agents stand out in a competitive market.
What makes the brand unique is the balance between creativity and operations. We’ve built systems that allow us to scale while maintaining a consistent look and high level of service. Right now, I’m focused on growing the brand, expanding our inventory and team, and sharing what I’ve learned with other stagers and real estate professionals who want to build sustainable, profitable businesses.
Amazing, so let’s take a moment to go back in time. What relationship most shaped how you see yourself?
The relationship that has shaped how I see myself most is my husband. He’s the smartest person I know, but what’s mattered even more is his patience and steady belief in me. Through my years in real estate and now building this business, he’s been my constant support and sounding board.
He’s the grounding voice when I’m too close to a problem and the person who helps me think more clearly and confidently. Being partnered with someone who is calm, thoughtful, and genuinely invested in my growth has shaped how I lead, how I make decisions, and how I trust myself. His belief in me has made it easier to take risks and build something bigger than I initially thought possible.
Was there ever a time you almost gave up?
Absolutely. The first year was incredibly hard and there were many moments where I questioned whether I could keep going. I remember my first large luxury home vividly. At first the homeowner was thrilled, but then the feedback turned harsh and personal, even though the Realtor and photographer loved the work. At the time, I had no team, no trucks, and very little inventory. I was doing everything myself and was completely overextended.
I couldn’t yet see how it was possible to manage that level of stress or scale a business like this sustainably. I wasn’t making a profit and it felt like I was giving everything without seeing a clear return. What changed wasn’t one big breakthrough, but a combination of time, perspective, and learning how to ask for help. As I slowly built systems, brought on support, and gained confidence, the future became clearer.
That experience taught me resilience and patience. Looking back, that early season is exactly what prepared me to lead and grow the business the way I do today.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. Is the public version of you the real you?
I think so. I’m intentional about what I share, especially on my personal page, but I’m always honest about it. I don’t gloss over the hard parts or try to present a perfect version of my life. If something is challenging, I’m not going to pretend it’s easy.
I’m not someone who shares every detail online, but what I do share reflects real life. It’s a mix of being a mom, running a business, and showing up for the people around me. It’s not overly curated or performative. It’s genuine, and that’s important to me.
Okay, so let’s keep going with one more question that means a lot to us: Are you tap dancing to work? Have you been that level of excited at any point in your career? If so, please tell us about those days.
There have been a few stages where we worked so hard and truly poured everything into the design. And when the homeowner and realtor walked in, they were completely speechless. Seeing that reaction is honestly the best feeling.
One that stands out was a stage we did for Mikaela Shiffrin. We hung her World Cup skis as part of the design, and the realtor was absolutely over the moon. Moments like that remind me why I love what I do.
And I’ll never forget the day we got our first truck logoed. It was no longer a white, faceless van. It made the business feel real. I actually cried.
Contact Info:
- Website: https://www.timestendesign.com
- Instagram: https://www.instagram.com/timestendesign/
- Facebook: https://www.facebook.com/TimesTenDesign/
- Other: https://share.google/gXdr2OK8OjaRIHmnV
Image Credits
merne judson the third
