Today we’d like to introduce you to Megan Prejzner.
Hi Megan, please kick things off for us with an introduction to yourself and your story.
This is a story that I love to tell because it involves bungee jumping in New Zealand!
I am an award-winning CEO, entrepreneur, and brand strategist, who has worked with some of the worlds leading brands including everyone from Fortune 50 companies to global thought leaders to independent startups across nearly two dozen industries. I started my career in marketing moving from sports marketing to agency to corporate marketing and my career evolved from solely public relations to include almost every facet of marketing and ultimately an executive role within corporate.
On a trip to New Zealand, we took a bungee jumping excursion on a whim (I am terrified of heights) and it was literally after that moment that I knew I would go home and change up my career. I took a leap of faith, bet on myself, and started Hackett Brand Consulting, a branding consultancy that I’ve led since 2018.
Now, in my sixth year of business, I’ve expanded our business to include local, a small. business marketing agency designed to help local businesses catapult their growth, and MegPrez.com, where I help others show up for themselves, rewrite their story, build an unforgettable brand and create a life they love!
Today, I am grateful to draw upon my experience of creating my path through every stage of life -from being the first in my family to go to college, to flipping a coin to choose my major and ultimately becoming a corporate executive, to a bungee jumping adventure that led me to start my own business as I expand my role as a CEO, Brand Builder, Entrepreneur, and Speaker.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I’ve learned that the silly memes about entrepreneurship (and life) are all so true, and at the same time, that it’s all about perspective.
The short answer is no, it has not all been smooth and I’d be lying if I pretended it was all easy. About a year ago I decided to let go of about 50% of our revenue from clients that were not fit for a business by either not renewing contracts or breaking our contracts. This was tough because that impacts growth, hiring, and more.
As I make difficult decisions and face struggles, I keep the perspective that there is so much more to be grateful for and to embrace the positivity of than wallowing in the negative. For the clients we had to let go of, we have found ourselves working with partners who are incredible people and partners. A lot of them are local to Colorado, our home, and where we love, and I LOVE growing businesses that are right here in our community!
Alright, so let’s switch gears a bit and talk business. What should we know?
We are an award-winning brand and marketing agency out of Colorado, and we’re so proud to call Colorado our home! Our marketing services are designed to empower up-and-coming brands to accelerate their growth and stand out in their industry. As a branding and digital marketing agency, we specialize in working with brands that are brave enough to challenge the status quo, break boundaries, and strive for what’s possible.
We have worked with everyone from Fortune 500 companies including Intel and SAP to local concepts Floyd’s 99 Barbershop, JING, The Landmark at Denver Tech Center, and everyone in between.
We provide brand and marketing services, including:
Marketing Consulting: If you don’t need a whole marketing team and just want to bounce ideas off of people, we have a team of expert consultants across a range of marketing experiences that can help consult on your business and point you in the right direction.
Brand Strategy & Guidebooks: A brand book serves as a comprehensive resource that outlines the core elements of your brand, such as your brand values, personality, voice, and visual identity.
Marketing Strategy: We provide a comprehensive audit of a company’s existing marketing footprint and roadmap to get them to where they need to go.
Marketing Services: Content Marketing, Creative Services, Email Marketing, Public Relations, and Social Media.
What’s next?
We just expanded our marketing support to be more inclusive of local and small businesses with the help of local (www.hackettlocal.com). We understand local and small business marketing, it’s the heart of what we do. From website design to social media to PR to blog and email writing, our mission is to help you grow your business with the help of marketing.
In addition, I just launched my site MegPrez.com where I focus on Speaking, Course Creation, and helping others create a life they love by aligning their purpose and passions for good.
Contact Info:
- Website: www.hackettbrandconsulting.com
- Instagram: https://www.instagram.com/meg.prez/
- Linkedin: https://www.linkedin.com/in/megprejzner/
- Other: https://www.megprez.com/
Image Credits
Slattery’s Landmark Photo and Grayson Levity
