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Life and Work with Kaylee White

Today we’d like to introduce you to Kaylee White.

Kaylee, can you briefly walk us through your story – how you started and how you got to where you are today.
When I was 22, I was pretty lost with what I wanted to do with my life as far as a career. I knew I wanted to own a business and I had an esthetician license, so I thought I would go to school for business for a few years and then open up a spa. I started looking at spaces to rent just to see what was out there and I ended up falling in love with the first place I saw. So, I got a second job, opened my business and started school. I knew it was going to be hard but the ways that I thought it was going to be hard were easy and there were so many other components that I didn’t even realize would hold me back. The first two years were really tough, school and other jobs took up so much time and I wasn’t able to really concentrate on Skin Love Aesthetics as much as I needed to. So, I quit my other two jobs and tried everything I could. I was working on my business from the time I woke up to the time I fell asleep seven days a week. All of my efforts seemed to not make a dent in improving my business so I decided that I would close it within a few months. I woke up one day and said to myself, “What are you doing, how could you just give up like this!” So, I tried new marketing strategies and my business started to finally pay my bills and bring in clients! That was two years ago and I’ve been improving myself and my business ever since.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The road has not been smooth at all, and never in the ways that I thought it would be. I have always been the type of person who has given up really easily if I can’t be great at something right away. When starting Skin Love Aesthetics I never realized how much of my heart it was going to be. The fewer people came in or the fewer people bought things was really personal to me. I couldn’t separate my heart and myself from my business the way that I thought I could. This made me want to shut down and hide in my room and not try as hard as I needed to. My advice would be to do whatever it takes to stay strong and don’t take everything personally, you never know what your customers are going through and most likely what they are doing has nothing to do with what you said or didn’t say and what you did or didn’t do. With that being said, you have to ask for the sale or outcome that you want or people won’t even begin to want what you have to offer.

Please tell us about Skin Love Aesthetics.
Skin Love Aesthetics is a small day spa in Westminster that offers facials, waxing, nano Needling, microdermabrasion, and somebody treatments. I pride myself in knowing a ton about a few things instead of a few things about a ton of things. I never push anything on my clients if it’s not something that I think would be a good fit for them. I only make suggestions and try to educate my clients on the best, most cost-effective ways to get the results that they want. My most proud moments at work are when someone is brought to tears by the improvements that we’ve made with their skin. A lot of times as a society, there is so much pressure on women and girls to look perfect so when our skin is breaking out or we have wrinkles or anything that is “less than perfect” we can’t even concentrate on the women that we are. So, once we alleviate the external insecurities, even if it’s just a little, then the real person behind the skin can shine and start to experience life in a whole new way. That is my goal and always will be when treating my clients.

Do you think there are structural or other barriers impeding the emergence of more female leaders?
I think there are two main things that contribute to the barriers to female leadership in any industry. The first is a comparison, the worst thing anyone can do is compare themselves to someone else’s success or hardship. Everyone is at different points in their life at different times, so when you look at the female CEO and wish to be like her or the female manager and think to yourself that you deserve it more, you will always destroy your own self-worth. On the other hand, stay humble, don’t look at someone and think that they are less than you or less attractive or that they deserve what they are going through. My advice about this is to always lift other women up and congratulate them for their success, ask how they got there, show compassion, work on yourself and your own goals and never compare anyone else’s life to your own. The second thing is the societal views. Movies, magazines and social media show that women should be soft, dainty, and submissive and there is nothing wrong with that unless you want to be bold, strong a different. So, my advice is if you want a promotion or a business, or to be bold, strong, and successful is to not worry about what other people think. Go out and get it, girl. No one else is going to go get anything for you except for yourself so don’t worry about not being the “ideal”, submissive, soft, girl that you think society wants you to be. Never feel bad for your own success and always go for what you want!

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Image Credit:
Kelly Mollevik with Forever and Always Photography

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