Meet Lyndsi and Drew Greer of Creativist Co. in Lone Tree

Today we’d like to introduce you to Lyndsi and Drew Greer.

Thanks for sharing your story with us Lyndsi and Drew. So, let’s start at the beginning and we can move on from there.
Drew: We just did a podcast episode on this and it was cool to re-walk some of that journey. I started guitar at 11 and from age 16 I played in church a lot, worship teams and prayer nights, events like that. In 2011, I started touring with Jared Anderson as his bass player and did that for three years. It was a really great experience traveling with friends and playing every night. After touring ended, I started getting more into the recording side of things; I tracked with Jared Anderson, on Jarrod Gipson’s debut EP, with Nina and the Hold Tight (a local Denver band I’m a part of), a project called Lady X, and co-produced on a project called Aporia.

Somewhere in those years I became fascinated with movie scores, bought Logic and started playing around with composition. Now, that’s probably my favorite part of music and I feel lucky to have had the opportunity to score some videos for ads and testimonials. I composed the processional music for our wedding as a gift to my wife, which was really cool.

Lyndsi: Drew’s story is so interesting to me. It’s fun having a playlist of songs he’s played on. I’m super proud of him. My plan was to pursue contemporary ballet as my profession, but a few months before I would have started auditioning for companies I had a hip injury that led to four hip surgeries. It ended that aspiration and I was left feeling pretty unsure of what to do. I enrolled in university and got my bachelor’s in art history, a BFA in 3D animation and then a Masters in character animation.

During those years, I had several mentors and professors tell me, pretty harshly, ‘don’t be a creative, do something administrative’. That was heartbreaking and for a few years, I just decided to listen to them and not create anything. It wasn’t until 2017 when I started working for our church and began using Photoshop and Illustrator to make flyers and simple things that I began to feel my confidence come back. I’ve been the Creative Director there for the past 16 months and it’s been the most stretching journey, but it’s been worth it.

Has it been a smooth road?
Lyndsi: Heck no! Haha when people told me ‘you’re not cut out for this [art]’ it was really painful. I spent years hating my own urge toward creativity because I’d been told I wasn’t good, which was a very sad place to be. The biggest struggle for me has been climbing out of that hole I fell into, but I’ve found a really beautiful journey along the way. Meeting Drew was a big part of that; he’s a huge encouragement to me. It’s why we started the podcast because we want to share that encouragement with other people.

Drew: I don’t think it’s ever smooth. I think we’re certainly on the road at this very moment. Thank God I married Lyndsi because without her I don’t think any of this would have gotten off the ground. She’s incredibly driven and hard-working and saw an opportunity for me to do this as a profession rather than a hobby. Speaking for myself, I’m trying to be comfortable with what I do without comparing it to what everyone else is doing. Not at the expense of growing as an artist, but where I’m not living in a hyper-critical existence and tearing myself down daily. Nobody needs that.

Please tell us about Creativist Co.
Drew: We started Creativist because we wanted to work together somehow. Lyndsi has a background in video editing and various types of graphics and I do a variety of music work. We didn’t want to do those independently of each other, so we decided it should happen under one umbrella. Right now, us working together and treating our work areas as complimentary may be what sets us apart from others. In terms of the services we offer, the focus is on music composition, mixing and tracking.

On the website is a video called Maxwell Freed. We did this for a family we know; I’m really proud of it. Their son was diagnosed with an incredibly rare disease, and they were trying to raise $1,000,000 for clinical trials so his treatments could get approved in time. Lyndsi edited the footage and I scored it. On top of making something, I think it was a pretty good final product it was a huge help to the family; they had something they could send to news outlets that succinctly communicated their story and kept the feeling and emotion intact in a way an email wouldn’t.

Lyndsi: My part in Creativist Co. is collaborating with Drew on the podcast, organizing the structure of our business, and designing cards and prints for the shop. We developed the Creativist Co. podcast as a free resource to anyone wanting to find encouragement toward their own creativity and it’s become something we look forward to doing every week.

Is our city a good place to do what you do?
Lyndsi: Because Denver has been experiencing amazing growth, we’ve also seen a flourishing of new and creative businesses. I don’t mean creative as in ‘with an arts focus’ – I’m thinking of places like the Ramble Hotel which incorporates such history into their design – businesses have filled a need with a unique swoop of creativity. I think Denver has been an awesome support so far and we’re just seeing the beginning of that.

Drew: I agree. Denver is a unique city. There’s a huge variety of people and businesses all in a pretty compact area, and it seems like there’s an appreciation, even in less urban areas, of design and excellence. I heard someone say once, “Don’t support mediocrity just because it’s local.” I feel like a lot of Denver businesses are excellent; they provide something really niche and special and do it well.

Contact Info:

• Website: www.creativistco.com
• Email: hello@creativistco.com
• Instagram: @creativist_co

Image Credit:
Ivywild Visuals

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